Asda
Seasonal Campaign
Asda Christmas | Buddy the Elf
Lauren couldn’t quite believe that she managed to be a part of this epic Christmas campaign!
Asda, a major supermarket in the UK had landed the rights to use Buddy the Elf as their lead for Christmas, and asked Lauren to be a part of the huge team that created the TV advert as well as the socials for this fantastic campaign!
There were lots of rules and regs to follow which Warner Bros stated at the beginning of production, so Lauren and the team were careful to follow those and keep within their guidelines. Only original Elf footage could be used in the advert, so the team had to be imaginative and produce the scenes to fit around the script that was already created!
Have a look at the finished product below to see how it all came together!